FullCourt Holdings Corporation will focus on FullCourt Flavours (FCF), a beverage company highlighted for its commitment to meeting customer desires with a variety of beverage options. With the Moro and tagline as "We go, where you go! An unrestricted "Happy Hour" anywhere, anytime, and any place. The Ready to Drink (RTD) FLAVOURS will be a Canned Premium Martini Seltzer. FullCourt FLAVOURS will focus on strategic growth and brand positioning while it operates independently, focusing on product development, marketing, and sales in its beverage niche.
Diversify the business interests across different industries and markets through their subsidiaries, reducing overall risk.
Strategic financial planning within FullCourt Holdings Corporation can lead to tax advantages, as earnings, losses, and tax credits can be managed more effectively across the group.
Assets held within FullCourt Holdings Corporation will be safeguarded against the liabilities of the operating subsidiaries, adding an extra layer of protection against creditors.